Project |
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CLIENTFinancial asset management company OTP Capital in Ukraine. |
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Background |
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ABOUT PROJECTThe company has 4 vectors of activity: it manages the assets of mutual investment funds, non-state pension funds, venture funds and the assets of insurance companies. Provides services to corporate clients and individuals. Founded by Hungarian asset management company OTP Fund Management and Ukrainian bank OTP Bank. |
GOAL
Show arrays of investment data in such a way that they are readable and accessible to clients. Show that difficult things can be easily understood with a competent professional presentation.
RESEARCH
Discovering of options for presenting complex and dimensional information for the target audience of the site by building a variety of graphs, diagrams, tables and infographics.
INTERVIEW
We spent the necessary amount of time discussing the project to fully understand of the customer needs, his wishes and goals. In addition, some stages required additional clarifications during the development process. The project was updated with information and improved after each interview.
COMPETITORS
We analyzed direct and indirect competitors and came up with a hypothesis. We probed the market, determined how we can differentiate in order to come out ahead and make a better product.
Information architecture |
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Prototype |
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| The project assumed the presence of a huge number of graphic images for statistics and analysis with results of the funds activities. We have put all this volume of information to the bullet points, showing it in an accessible form. |
User Interface |
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We made graphs, charts and tables ease of reading, interactive, rich in tips and providing additional information where it necessary.
Development |
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Moving from design to development of both the web version of the site and the mobile version, one of the most important functional units that we have created are the calculators of return on investment and non-state pension. You can enter data into it manually, move the slider, select from the list, and result is calculated instantly.
